Hello?!

Atlanta based rapper Key! made his way into Philadelphia this past Monday. Performing at an intimate venue, Underground Arts, led to good company and conversation. Despite the smaller turnout, his set was nothing to be compromised. It's environments like these, the smaller crowds, that tend to bring out the best, or the worst, in artists. One must think how would any given artist handle a situation like this, and it frequently exposes the fault in many artists. Some simply think it may be "a waste of time", taking haste to call off the event and leave fans with a sour taste on their tongue.

Key! set all things aside and performed as he would anywhere, regardless of whether it's 50 people or 500. This feat is what keeps both music, and this culture alive. He posses an important creative outlook, simply that his music needs to be heard and shared with others. This is a defining characteristic of artists that make their way to the top, whether they enjoy it or not is for the crowd to tell. The set consisted of his entire recent project #ScreamingDreams Prelude and an assortment of other hits, "Too Much Dope", "Street Fighter", and "Shout Out To The Zoo" to name a few. The intimate crowd chanted along and followed Key!'s lead as he demonstrated the proper way to dab. In a brief conversation, Key! was short to say he has much larger things in the works, briefly hinting at more work with Playboi Carti in the near future. It's safe to say we can all look forward to whatever it is he releases next, as he exclaims in "Hell Yeah",  ... "Still goin up, and they not".

Keep a lookout for news on Key!'s next moves as continues his journey to the top. Be sure to check out some photos from the night below as well as his recent project, #ScreamingDreams Prelude, in its entirety.

Too Much Dope

Too much dope isn't necessarily anything to complain about, if anything it's a means to celebrate, especially when Playboi Carti is involved. It seems that it wasn't until KEY! nailed a feature on Father's "Look at Wrist", that his audience rapidly expanded on a global level. With his project Mothers Are The Blame dating three years back, it's become pretty clear he's found his place in this saturated environment. Every time an uprising artist emerges from Atlanta there are at least hundreds more that are shot down, as this industry definitely isn't for everyone. If anything, the cutthroat environment pushed KEY! to go from a five track solo project to working with artists such as 21 Savage, Post Malone, and Playboi Carti. KEY! is definitely an artist to watch, he's grown a lot as an artist in the past three years and we can all be sure to look forward his future releases. Check out his recent track with Playboi Carti below and be sure to catch him while he's on tour, dates can be found here

Shrimp & Broccoli

Harlem based producer, V Don, recently released his new album, The Optiate, featuring artists A$AP Mob, RetcH, and Smoke DZA to name a few. The album seems to draws sounds from all sorts of influences, making for quite a diverse record (think Clams Casino's Instrumental Tapes' but more grit and less euphoria). "Shrimp & Broccoli" pairs New Jersey native Da$H, with fellow super villain, $ha Hef. The two come together to share untold stories from the streets. Listen to the track below.